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Zhiyan W, Borgerson J, Schroeder JE. From Chinese Brand Culture to Global Brands: Insights from Aesthetics, Fashion, and History. Palgrave Macmillan; 2013. https://ebookcentral.proquest.com/lib/brunelu/detail.action?docID=1514289
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Tench R, Yeomans L. Exploring public relations: global strategic communication. In: Exploring Public Relations: Global Strategic Communication. Fourth edition. Pearson; 2017. https://ebookcentral.proquest.com/lib/brunelu/detail.action?docID=5186009
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Tench R, Yeomans L. Exploring public relations: global strategic communication. In: Exploring Public Relations: Global Strategic Communication. Fourth edition. Pearson; 2017. https://ebookcentral.proquest.com/lib/brunelu/detail.action?docID=5186009
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Cottle S. News, public relations and power. In: News, Public Relations and Power. Sage; 2003. http://lib.myilibrary.com/browse/open.asp?id=255927&entityid=https://idp.brunel.ac.uk/entity
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Morris T, Goldsworthy S. PR - a Persuasive Industry?: Spin, Public Relations, and the Shaping of the Modern Media. Palgrave Macmillan; 2008. https://ebookcentral.proquest.com/lib/brunelu/detail.action?docID=433522
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Motion J, Heath RL, Leitch S. Social Media and Public Relations: Fake Friends and Powerful Publics. Routledge; 2016. http://ebookcentral.proquest.com/lib/brunelu/detail.action?docID=4098101
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Dowling GR. Creating Corporate Reputations: Identity, Image, and Performance. Pbk ed. Oxford University Press; 2002. http://lib.myilibrary.com/browse/open.asp?id=90457&entityid=https://idp.brunel.ac.uk/entity
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Theaker A. The public relations handbook. In: The Public Relations Handbook. 5th edition. Routledge, Taylor & Francis Group; 2016. https://ebookcentral.proquest.com/lib/brunelu/detail.action?docID=4530705
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Theaker A. The public relations handbook. In: The Public Relations Handbook. 5th edition. Routledge, Taylor & Francis Group; 2016. https://ebookcentral.proquest.com/lib/brunelu/detail.action?docID=4530705
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Edwards L. Understanding public relations : theory, culture and society. In: Understanding Public Relations: Theory, Culture and Society. SAGE; 2018:66-82. https://contentstore.cla.co.uk/secure/link?id=6b3fc06a-a3cb-e811-80cd-005056af4099
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Fearn-Banks K. Crisis Communications: A Casebook Approach. Fifth edition. Routledge; 2017. https://ebookcentral.proquest.com/lib/brunelu/detail.action?docID=4626125
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Tench R, Yeomans L. Exploring public relations: global strategic communication. In: Exploring Public Relations: Global Strategic Communication. Fourth edition. Pearson; 2017. https://ebookcentral.proquest.com/lib/brunelu/detail.action?docID=5186009
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Cottle S. News, public relations and power. In: News, Public Relations and Power. Sage; 2003:117-132. https://contentstore.cla.co.uk/secure/link?id=93914259-7301-ea11-80cd-005056af4099
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Holtzhausen DR. Public Relations as Activism: Postmodern Approaches to Theory & Practice. Routledge; 2012. https://ebookcentral.proquest.com/lib/brunelu/detail.action?docID=958192
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Bennett WL, Lagos T. Logo Logic: The Ups and Downs of Branded Political Communication. The Annals of the American Academy of Political and Social Science. 2007;611(1):193-206. doi:10.1177/0002716206298484
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Heath RL. Handbook of Public Relations. SAGE; 2004. https://login.ezproxy.brunel.ac.uk/login?url=https://sk.sagepub.com/reference/handbook-of-public-relations
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Theaker A. The public relations handbook. In: The Public Relations Handbook. 5th edition. Routledge, Taylor & Francis Group; 2016. https://ebookcentral.proquest.com/lib/brunelu/detail.action?docID=4530705
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Sriramesh K, Veréciéc D, eds. The Global Public Relations handbook. In: The Global Public Relations Handbook: Theory, Research, and Practice. Third edition. Routledge; 2020. https://ebookcentral.proquest.com/lib/brunelu/detail.action?docID=5963818